National Press: Le Figaro — Feature: “Are You More of a B Corp or a Mission-Driven Company?”; Sidebar: Okko Hotels · October 8, 2024 · Article by Charlotte de Saintignon
In a feature in *Le Figaro* dedicated to mission-driven companies and B Corps, a sidebar features Solenne Ojea-Devys, CEO of Okko Hotels, which has become a mission-driven company. In it, she discusses the role of Thibault Lamarque, founder of Castalie and a long-time supplier to the hotel chain, whom she has appointed to her mission committee. This sheds light on Castalie ’s place in the ecosystem of socially responsible companies.
Key takeaways
- In 2022, Okko Hotels, a client of Castalie, became a mission-driven company, incorporating environmental and social goals into its governance.
- Solenne Ojea-Devys, CEO of Okko Hotels, has appointed Thibault Lamarque, founder of Castalie, to the chain’s task force, alongside Alexandre Bellity.
- She described Thibault Lamarque as a committed entrepreneur whom she has known for about ten years, whose perspective informs her thinking on social responsibility.
- Le Figaro describes " Castalie " as the company founded by Thibault Lamarque that installs microfiltered water fountains in hotels and restaurants.
- Okko Hotels, in which the Devys family holds a one-quarter stake, operated 26 hotels at the time, employed 300 people, and had generated revenue of approximately 53 million euros in 2023.
- Castalie , an ESUS-certified (Social Solidarity Enterprise) organization and a key player in the social and solidarity economy and the circular economy, shares the same commitment as its clients, even though it does not itself qualify as a mission-driven company.
Source: Le Figaro, feature “Are You More of a B Corp or a Mission-Driven Company?”, Okko Hotels sidebar, October 8, 2024 — article by Charlotte de Saintignon. Read the original article
