{"id":810391,"date":"2021-03-22T14:49:00","date_gmt":"2021-03-22T13:49:00","guid":{"rendered":"https://www.castalie.com/?post_type=castalie_presse&#038;p=810391"},"modified":"2026-07-21T16:44:51","modified_gmt":"2026-07-21T14:44:51","slug":"castalie-eau-du-robinet-la-croix-2021","status":"publish","type":"castalie_presse","link":"https://www.castalie.com/presse/castalie-eau-du-robinet-la-croix-2021/","title":{"rendered":"Valoriser l&rsquo;eau du robinet, un choix durable et précurseur"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"742\" height=\"868\" src=\"https://www.castalie.com/en/app/uploads/2021/03/article-la-croix-valoriser-leau-du-robinet.png\" alt=\"Illustration accompanying the joint op-ed published in *La Croix* on March 22, 2021, signed by 23 prominent figures, including Thibault Lamarque (Castalie), advocating for the promotion of tap water as an alternative to plastic bottles.\n\" class=\"wp-image-818097\" srcset=\"https://www.castalie.com/en/app/uploads/2021/03/article-la-croix-valoriser-leau-du-robinet.png 742w, https://www.castalie.com/en/app/uploads/2021/03/article-la-croix-valoriser-leau-du-robinet-684x800.png 684w, https://www.castalie.com/en/app/uploads/2021/03/article-la-croix-valoriser-leau-du-robinet-342x400.png 342w\" sizes=\"(max-width: 742px) 100vw, 742px\"></figure>\n\n\n\n<p class=\"wp-block-paragraph\"><em><strong>Joint Op-Ed</strong> in *La Croix* — “Debates” section · March 22, 2021 · Op-ed signed by 23 prominent figures in the water and environmental sectors</em></p>\n\n\n\n<p class=\"wp-block-paragraph\">Published in <em>*La Croix*</em> on World Water Day, this joint op-ed brings together 23 signatories—elected officials, scientists, NGOs, and companies—to call for greater appreciation of tap water, both for its quality and for its role in the fight against plastic pollution. Thibault Lamarque, founder of Castalie, is listed alongside organizations such as Eau de Paris, BRITA, Biocoop, and No Plastic In My Sea. It is a call to action to make France a pioneer in providing access to high-quality water.</p>\n\n\n<h2 class=\"wp-block-heading bsab4s-toc-content__target\" id=\"a-retenir\">Key takeaways</h2>\n\n\n<ul class=\"wp-block-list\">\n<li>Twenty-three prominent figures, including Thibault Lamarque (Castalie), co-signed an op-ed in *La Croix* calling for the promotion of tap water as a sustainable alternative to water in plastic bottles.</li>\n\n\n\n<li>Plastic bottles alone account for 41% of plastic food packaging in France—340,000 metric tons per year—and are the most common type of single-use plastic waste found on beaches, according to the European Commission.</li>\n\n\n\n<li>France is the fifth-largest consumer of bottled water in the world, with 9 billion liters per year—a niche market that companies like Castalie by microfiltering tap water for commercial use.</li>\n\n\n\n<li>Tap water is touted as one of the most strictly regulated and transparent food products; on average, it is 200 times cheaper than bottled water, and anyone can check its quality on the Ministry of Health’s website.</li>\n\n\n\n<li>The signatories are calling on local governments, public facilities, and businesses to increase the number of water access points—where people can fill water bottles, glasses, or mugs away from home—in cities, schools, train stations, airports, and shopping centers, a practice that Castalie through its water fountains for local governments and public spaces.</li>\n\n\n\n<li>The op-ed calls for action in anticipation of the European directive on drinking water—which stemmed from the Right2Water citizens’ initiative supported by 1.8 million Europeans—and points out that 4% of the French population still lacks access to water of sufficient quality.</li>\n\n\n\n<li>The signatories emphasize that the entrepreneurial momentum surrounding alternatives to plastic bottles—such as solutions for filtering and carbonating tap water—is a source of jobs and economic competitiveness.</li>\n</ul>\n\n\n\n<p class=\"wp-block-paragraph\"><em><strong>Source: </strong> La Croix, “Debates” section, March 22, 2021 — joint op-ed. <a href=\"https://www.la-croix.com/Debats/Valoriser-leau-robinet-choix-durable-precurseur-2021-03-22-1201146982\" target=\"_blank\" rel=\"noreferrer noopener\">Read the original op-ed</a></em></p>\n","protected":false},"excerpt":{"rendered":"<p>Joint Op-Ed in *La Croix* — “Debates” section · March 22, 2021 · Op-ed signed by 23 prominent figures from the water and environmental sectors Published in La Croix on World Water Day, this group op-ed brings together 23 signatories—elected officials, scientists, NGOs, and companies—to call for the promotion of water from the […]</p>\n","protected":false},"author":44,"featured_media":818097,"template":"","meta":{"_acf_changed":false,"_seopress_titles_title":"Castalie : valoriser l’eau du robinet | La Croix","_seopress_titles_desc":"Dans La Croix, Castalie et Thibault Lamarque défendent la valorisation de l’eau du robinet comme alternative durable aux bouteilles plastiques.","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"","_seopress_redirections_param":"","_seopress_redirections_type":0,"_seopress_analysis_target_kw":"","_seopress_news_disabled":"","_seopress_video_disabled":"","_seopress_video":[],"_seopress_pro_schemas_manual":[],"_seopress_pro_rich_snippets_disable_all":"","_seopress_pro_rich_snippets_disable":[],"_seopress_pro_schemas":[],"episode_type":"","audio_file":"","podmotor_file_id":"","podmotor_episode_id":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","filesize_raw":"","date_recorded":"","explicit":"","block":"","itunes_episode_number":"","itunes_title":"","itunes_season_number":"","itunes_episode_type":"","footnotes":""},"presse-categorie":[3686],"class_list":["post-810391","castalie_presse","type-castalie_presse","status-publish","has-post-thumbnail","castalie_presse_categorie-france"],"acf":[],"_links":{"self":[{"href":"https://www.castalie.com/wp-json/wp/v2/presse/810391","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https://www.castalie.com/wp-json/wp/v2/presse"}],"about":[{"href":"https://www.castalie.com/wp-json/wp/v2/types/castalie_presse"}],"author":[{"embeddable":true,"href":"https://www.castalie.com/wp-json/wp/v2/users/44"}],"version-history":[{"count":4,"href":"https://www.castalie.com/wp-json/wp/v2/presse/810391/revisions"}],"predecessor-version":[{"id":818393,"href":"https://www.castalie.com/wp-json/wp/v2/presse/810391/revisions/818393"}],"wp:featuredmedia":[{"embeddable":true,"href":"https://www.castalie.com/wp-json/wp/v2/media/818097"}],"wp:attachment":[{"href":"https://www.castalie.com/wp-json/wp/v2/media?parent=810391"}],"wp:term":[{"taxonomy":"castalie_presse_categorie","embeddable":true,"href":"https://www.castalie.com/wp-json/wp/v2/presse-categorie?post=810391"}],"curies":[{"name":"wp","href":"https://api.w.org/{rel}","templated":true}]}}