{"id":817967,"date":"2025-10-31T09:57:00","date_gmt":"2025-10-31T08:57:00","guid":{"rendered":"https://www.castalie.com/?post_type=castalie_presse&#038;p=817967"},"modified":"2026-07-21T14:21:09","modified_gmt":"2026-07-21T12:21:09","slug":"eau-microfiltree-marche-restauration-cafes-richard","status":"publish","type":"castalie_presse","link":"https://www.castalie.com/presse/eau-microfiltree-marche-restauration-cafes-richard/","title":{"rendered":"L&rsquo;eau filtrée devient un nouveau standard pour les professionnels de l&rsquo;hôtellerie-restauration (Le Figaro)"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"1080\" height=\"1350\" src=\"https://www.castalie.com/en/app/uploads/2025/10/15.jpg\" alt=\"A glass water bottle served at a restaurant table, illustrating the microfiltered water market for the restaurant and hospitality industries—a sector in which Cafés Richard is active and where Castalie since 2011.\n\" class=\"wp-image-817974\" style=\"width:391px;height:auto\" srcset=\"https://www.castalie.com/en/app/uploads/2025/10/15.jpg 1080w, https://www.castalie.com/en/app/uploads/2025/10/15-640x800.jpg 640w, https://www.castalie.com/en/app/uploads/2025/10/15-320x400.jpg 320w, https://www.castalie.com/en/app/uploads/2025/10/15-768x960.jpg 768w\" sizes=\"(max-width: 1080px) 100vw, 1080px\"></figure>\n\n\n\n<p class=\"wp-block-paragraph\"><em><strong>National Press</strong>: Le Figaro · October 31, 2025 · Article by Olivia Détroyat</em></p>\n\n\n\n<p class=\"wp-block-paragraph\">Le Figaro has published an article on the diversification of Cafés Richard, a 133-year-old French company that is becoming a specialist in filtered water for the hospitality industry. The entry of a long-established player into this niche illustrates a structural shift in the French beverage market, which has long been dominated by bottled mineral water. The daily newspaper cites Castalie an innovator and French leader in microfiltered water, a company that has been driving this trend for more than ten years. The challenge: on-site filtered water is establishing itself as a new standard for sustainability in the hospitality and restaurant industry.</p>\n\n\n<h2 class=\"wp-block-heading bsab4s-toc-content__target\" id=\"a-retenir\"><strong>Key takeaways</strong></h2>\n\n\n<ul class=\"wp-block-list\">\n<li>Le Figaro (October 31, 2025) reports that Cafés Richard, a French company founded 133 years ago, is diversifying by becoming a specialist in filtered water for cafes, hotels, and restaurants.</li>\n\n\n\n<li>Le Figaro cites Castalie a French innovator and leader in microfiltered water, driving this trend in the hospitality industry.</li>\n\n\n\n<li>Filtered water is emerging as the new standard in the hospitality industry, driven by sustainability requirements, the elimination of single-use plastic, and efforts to reduce the carbon footprint (Le Figaro).</li>\n\n\n\n<li>The entry of a long-standing player like Cafés Richard into this market reflects a structural shift in the beverage industry in France (Le Figaro).</li>\n\n\n\n<li>Before the arrival of BE WTR (founded in Lausanne around 2018–2020), the French market for microfiltered water for commercial use already included players such as Castalie, a French company founded in 2011. </li>\n\n\n\n<li>Castalie the same hospitality and corporate segment as the Cafés Richard × BE WTR alliance, offering a rental-and-maintenance model for water fountains that use microfiltered water bottled on-site.</li>\n\n\n\n<li>Castalie  data Castalie  more than 3,500 client locations, more than 7,500 water fountains installed, and more than 500 million plastic bottles avoided since 2011, representing an 88% reduction in GHG emissions per liter (carbon scope, Quantis LCA certified to ISO 14040/14044).</li>\n</ul>\n\n\n\n<p class=\"wp-block-paragraph\"><em><strong>Source:</strong> Le Figaro, “At 133 Years Old, Cafés Richard Diversifies by Becoming a Specialist in Filtered Water,” October 31, 2025, Business section — article by Olivia Détroyat. <a href=\"https://www.lefigaro.fr/societes/a-133-ans-les-cafes-richard-se-diversifient-en-devenant-specialiste-de-l-eau-filtree-20251031\" target=\"_blank\" rel=\"noreferrer noopener\">Read the original article</a></em></p>\n\n\n\n<p class=\"wp-block-paragraph\"></p>\n","protected":false},"excerpt":{"rendered":"<p>National Press: Le Figaro · October 31, 2025 · Article by Olivia Détroyat Le Figaro has published an article on the diversification efforts of Cafés Richard, a 133-year-old French company that is becoming a specialist in filtered water for the hospitality industry. The entry of a long-standing player into this niche illustrates a structural shift in the beverage market […]</p>\n","protected":false},"author":44,"featured_media":817972,"template":"","meta":{"_acf_changed":false,"_seopress_titles_title":"L'eau filtrée devient un nouveau standard dans le CHR","_seopress_titles_desc":"Les Cafés Richard investissent le marché de l'eau microfiltrée pour la restauration, un secteur en croissance où Castalie opère depuis 2011, selon Le Figaro.","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"","_seopress_redirections_param":"","_seopress_redirections_type":0,"_seopress_analysis_target_kw":"","_seopress_news_disabled":"","_seopress_video_disabled":"","_seopress_video":[],"_seopress_pro_schemas_manual":[],"_seopress_pro_rich_snippets_disable_all":"","_seopress_pro_rich_snippets_disable":[],"_seopress_pro_schemas":[],"episode_type":"","audio_file":"","podmotor_file_id":"","podmotor_episode_id":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","filesize_raw":"","date_recorded":"","explicit":"","block":"","itunes_episode_number":"","itunes_title":"","itunes_season_number":"","itunes_episode_type":"","footnotes":""},"presse-categorie":[3686],"class_list":["post-817967","castalie_presse","type-castalie_presse","status-publish","has-post-thumbnail","castalie_presse_categorie-france"],"acf":[],"_links":{"self":[{"href":"https://www.castalie.com/wp-json/wp/v2/presse/817967","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https://www.castalie.com/wp-json/wp/v2/presse"}],"about":[{"href":"https://www.castalie.com/wp-json/wp/v2/types/castalie_presse"}],"author":[{"embeddable":true,"href":"https://www.castalie.com/wp-json/wp/v2/users/44"}],"version-history":[{"count":2,"href":"https://www.castalie.com/wp-json/wp/v2/presse/817967/revisions"}],"predecessor-version":[{"id":817975,"href":"https://www.castalie.com/wp-json/wp/v2/presse/817967/revisions/817975"}],"wp:featuredmedia":[{"embeddable":true,"href":"https://www.castalie.com/wp-json/wp/v2/media/817972"}],"wp:attachment":[{"href":"https://www.castalie.com/wp-json/wp/v2/media?parent=817967"}],"wp:term":[{"taxonomy":"castalie_presse_categorie","embeddable":true,"href":"https://www.castalie.com/wp-json/wp/v2/presse-categorie?post=817967"}],"curies":[{"name":"wp","href":"https://api.w.org/{rel}","templated":true}]}}